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Ft Lauderdale Web Design Professional

Web Design and Search Engine Optimization Blog

Websites Make Money

Websites Make Money

The ultimate goal of every website is to generate income. Many professional offering their services, can use a simple informational website to offer their services on the web, and potentially generate business from the website by encouraging interested visitors to initialize some form of contact. This contact can come by way of phone call or email, depending on the preferences of the website owner.

There are also E-Commerce websites. This is typically an extension of a brick and mortar establishment, but in todays market, that is not necessarily the case. There are many entrepenuers who simply resell products for a profit. They may benefit from search engine optimization to generate online sales or even use Google Adwords to pay for traffic.

Either way, the website you establish will determine your potential for earning income online. SgPro is a professional web design company based in Fort Lauderdale. If you understand the importance of a strong website, you should contact us for a professional evaluation of your needs, and the affordable solutions that we can provide. We are based in Fort Lauderdale Florida. We have worked with many small businesses in Fort Lauderdale, Miami, and the Palm Beaches, to help them improve or establish a strong internet presence. For more details on web design and search engine optimization please visit our website.

Web Design in Fort Lauderdale

Developing a website for international traffic was daunting at first. I had looked at some of the online translators available, and was sadly disappointed. Typically free translators, will try to include their brand into the translation service that they offer. This would be either by changing the URL, or by including an I Frame or some other nuisance.

I had settled on Babelfish, a free service from Yahoo, and easy to say, that this was not a good solution. Translations were inconsistent at best. As I was new to this, I tried to incorporate Google Translator, which led me to JQuery Translate. When I say led me to, I mean that Google was not independently offering the service for large amounts of text. Remember the goal was to dynamically translate an entire page. Needless to say I “googled” Jquery translate, and arrived here: http://code.google.com/p/jquery-translate/.

Needless to say, I cut my development time in half using this option. Let me know if you need some help setting this up. It should take about a half an hour or so to implement.

Just picked up on a tasty morsel of search info. Browsing the blogs, and came across the update on Google that they are now including anchor links in organic search results, when the content is relevant. The idea being that they are taking you right to the most relevant content immediately. Personally I am more surprised that it took them this long to realize this.

What a sigh of relief for all the folks who integrate javascript functionality, and often rely on anchor links to interact with the user. For those who dont know what anchor links are, they are basically links within the same web page. In particular on long pages, it allows web developers to link to content further down the page, without forcing the viewer to scroll. Basically the browser jumps to the content that has the a name or Anchor name, that corresponds to the link. Links will contain the # followed by some alphanumeric identifier. Naturally you would want to use a keyword relevant name to increase the relevancy of the page to the targeted keyphrase.

In the comments of the blog, there was a suggestion by a “Google tech” who claims that using the id of a container like a div can duplicate the anchor tag. At the time of this posting, this has not been tested here, on all browsers.

Happy optimization!

For help optimizing your website contact us for Search Engine Optimization Services. We are local to the Fort Lauderdale, Miami area.

Greetings from Fort Lauderdale. I have been working with another company in the Fort Lauderdale area providing programming services for a few projects. The company I am currently contracted to is primarily a Graphic Design House. The Art Director at the Graphics Studio, which will remain un named for now, has many years experience developing concepts for some major corporations.

There are in house designers who are responsible for the great designs that this house is known for. I am blessed to be able to rub shoulders with the caliber of graphics that the guys are capable of. I have seen this as exactly what web design is all about. Web Design is the marriage of form and function. Great designs will encourage visitors to click through, great programming knows what to do with the clicks, and handle the customers visit appropriately. Web programmers are responsible for making sure that the path to conversion is clear and easy to navigate. This is of course cemented together by the desires of the website owner and the overall goal of the website. It takes a clear understanding of the objective in order to formulate a logical, intuitive interface that is attractive to a broad range of tastes.

For experienced web design professionals in Fort Lauderdale, you have come to the right place. Contact me through the sgprofl.net contact page.

FT LAUDERDALE WEB DESIGN

There are certain keyphrases that are extremely competitive and difficult for a new website to gain visibility for in organic search engine results. “Web Design Ft Lauderdale” is one such phrase. As a local web developer in the ft lauderdale area, it has been a goal to break into the top ten results for web design in the ft lauderdale area.

One thing I have noticed about the results for this keyphrase, whether in Google or other major search engines, you run into the same web design companies in the ft lauderale area. SGPROFL.net has broken into the top 50 on several occasions. Maintaining a relevant position has been more illusive than one would imagine.

The main thing that is consistent across the board with the web design companies that dominate the top of the heap, is that the companies have been on the web for a longer period of time and as well have more domains pointing back to them, than a newer web company. Some use alternate domain names to help improve the primary site, and many other techniques that can only be achieved with longevity on the web.

This is not to say that one should not try to break into this keyphrase, but rather look to similar key phrases that are also relevant to your business and is  a popular search term. Breaking into local search key phrases is often much easier than general or more broad terms. Put on your thinking cap and try to get more relevant keyphrases that are still popular with users, but less competitive than a more desirable keyphrase. Not accepting defeat, but realizing your strengths. Perspective is everything.

Greetings, just fixed the first fresh cup of coffee…after tinkering with a new domain. I have just taken some time to start tinkering with the JQuery Plugin, JQuery UI. Simply put, is a set of components that can be easily plugged in to typical user interface situations. In my quest to find a new Date Picker utility for a project( soon to be mentioned…) I was happy to re-discover JQuery UI. If you can program a Javascript popup, you should have no problem implementing this plugin.

One of the main reason that web designers utilize these plugins is to save development time on a project. Why reinvent the wheel for something as simple as a date picker. It would take at least an hour or two to program the time conversions ( all the possible time formats..etc…) compared to the minutes it took to download, install, implement, and upload. The documentation is very easy to read, with some neat features to customize your implementation. The nice folks at JQuery UI have even developed a page that allows you to style your download before you download it, to save a little more time…lol..nice work. http://jqueryui.com/themeroller/ is the link to the Customizer.

I will walk through the steps of the process and share a link to the live page for you to check out. I download the zip file, and extract to another folder. The page I was working on was already using Jquery, so I did not have to use the file provided with the download, I then copied the js file from the js folder to the js folder on my website. The next step is the css, I copied the custom-theme folder (contents are the css file and images folder) to my css directory on the website. The most important part of this process is remembering the paths to the appropriate files.

After you include the appropriate files in the [head] section of the webpage, there is some coding to include as well. You can copy from the index file in the download. This code is a javascript function that executes when the page is fully loaded into the browser. It simply assigns the appropriate components to the appropriate element(div or whatever container you choose).

Rather than past the code here, You can view source of the demo page for the code, feel free to comment or ask questions. Demo Link. Hope this post was helpful. If you need more help with a side project for your website, feel free to contact me through my web design website. I am local to Ft Lauderdale. Web Design Ft Lauderdale.

Search Engine Optimization has become, I wont call it an obsession, but a drive from within. I am constantly reading about different experiences and new updates in search engine trends. I have accumulated some seo success stories.  I have a great deal of success optimizing websites for clients. In particular, I have helped a few companies in Fort Lauderdale, achieve improved results in organic search results as a direct result of my efforts. Along the way I have learned what to do and what not to do. So what? You thought this article was about Web Design in Ft Lauderdale? Well, dear reader, the targeted local search for web design has been elusive since I first began to pursue this key phrase.

As a web designer in the Ft Lauderale area, I have been unable to get above the fifth page of organic search results for this popular key phrase, in Google. I was initially “obsessed” by this, but I decided to use some other keyword tools to find other key phrases with the same amount of search volume. So while I have not given up the fight, I have managed to find a way to wear down the opponent by striking from the side by using similar key phrases. If only placement in organic search results were a boxing opponent, this theory would , maybe, might work.

If you are interested in finding a reputable and professional web developer in the Fort Lauderale area, feel free to contact us using the contact page on our website, www.sgprofl.net. Here is the link to our site if you need it. I have been building sites and programming for other web design companies in Fort Lauderdale for the past 7 years. I have experience building websites for individuals and small businesses. I have also developed social networking applications, facebook and google, as well as our own community networking site with public free membership and uploads. We are currently testing some new interface web designs integrating JQuery and other new technologies. Our goal is to provide a feature rich interface for your web site. Thanks for reading and feel free to give us a ring here: 954.857.9312

Search Engine Optimization

Search Engine Optimization

Clearly a lesson I will share with all. SEO is an ongoing process of watching and learning. The diligent are ever aware of shifts in the SERPS…no I dont rap. I have been using a very cool tool..free tool I might add, which nicely delivers the top 200 search results from Google. Free Google Monitor will go through the list of keywords I enter or import from a csv, and look for a specific website among the results which can be reduced to as few as the top 5 results to the top 200 results. I have been comparing its accuracy to actual search from a web page, and the results have pretty much been inline.

Anyway, I digress. The point is that I have become more aware of how and when most importantly, to affect different search optimization techniques.  I have been targeting a pretty competitive keyphrase, keyword combination. I have been able to break into the top 100 using pretty simple search engine optimization techniques. You can check out my website http://www.sgprofl.net for more details about the techniques practiced.

Over a period of lets say a week, I will watch the position of “the website” plummet from 60 ish down to below 100 ish. Not a very nice taste in my mouth as I profess to be an SEO professional. My first approach is to analyze the competition. What do I look for? Well it depends on the niche. After all, every niche has different techniques that work better than others. I blame it on the users really, after all, their words set the trend on what keywords to target after all. What is also evident, is that different niche websites emphasize different elements of search engine optimization, in order to affect a better position in organic SERP.

The keyphrase web design for example, would be very difficult for a new website to jump in and skyrocket to the top, at least in my experience. Web Design is a highly competitive keyphrase, and you will find that the majority of the top listings are websites with high quality inbound links. They obviously employ different techniques, and don’t rely on only one perspective of search engine opimization.

Keywords and keyphrases as it pertains to search, will return different responses from different seo professionals. This is mostly a result of experience. I have the experience to see websites perform well in organic results with both too many keywords, and very few keywords. Some websites make it to the top without using any meta tags whatsoever. I get it when people say that seo is white magic or black magic, depending on your perspective, and your objectives I guess. While there is no one key to success, there are some basic techniques to be observed in order to consider your website optimized.

Definitely always write for the visitors. Overdoing keywords may work in the short term, but using keywords properly in well written copy, will serve you better than spamming keywords in your copy in order to try and catch every possible keyphrase people might use to find your website.  Definitely use sitemaps, both for visitors and for search engines. I find this tool useful for Sitemaps for Search Engine Optimization. Plan out your website structure. Write an outline and plan your link structure carefully.  Definitely watch your server logs and see where your traffic is coming from. If you dont have access to one, you may consider sgpro web services to build a custom Statistics Platform for your website. I have experience with using server logs to dispute pay per click traffic. Dont underestimate the power of server logs, nor should you trust your pay per click reports.

I will cut this short here and add more later. Hope this helps.

Screenshot of JayLenoShow.com before Jay Leno.

Screenshot of JayLenoShow.com before Jay Leno.

A few days ago, the Boston Herald reported that a domain squatter from Katy, Texas, owned the domain name “thejaylenoshow.com”. Former domain owner, Guadalupe Zambrano was using the url to redirect traffic to his real estate website.

I can’t imagine how this would help conversions. Hard to see how people searching for Jay Leno,  would be interested in going to a real estate website. The website at the url was not a typical domain landing page with links related to the search term (Jay Leno in this case). It was actually a full fledged real estate website.

When I first heard about this situation, I immediately thought the guy was a domain squattter who was trying to sell the url to the NBC show. Mr. Zambrano was acutally quite content doing business through this url and had no interest to sell the name, or at least, this was not reported. Judging by the website under the jaylenoshow.com url, I would tend to believe that the real estate genius from Katy, Texas, was not after money.

According to the Boston Herald report, The UN, World Intellectual Property Organization says the domain will have to be transferred to the comedian, Jay Leno.

Just  a note to anyone interested in starting an online business, and you are considering what domain name to buy, talk to a trusted web developer with regards to issues like domain name selection. I will write another article soon about using brand names in your domains. Contact me for more at http://www.sgprofl.net/.

Web Design Ft Lauderdale

Web Design Ft Lauderdale

I am currently employed by a company who specializes in Design. I was hired to help optimize their websites and provide any programming they need for clients or in house.

The most disappointing part of working there, is the initial lack of trust most employers have with new employees. As I understand it, they seem to have  a problem keeping programmers here, and I am begining to see why. The most obvious flaw in the process, is that they dont even give me a chance to prove myself.

The male partner of the owners ( a husband and wife team) let call him Sam. Sam feels that he knows SEO, and that he should apply whatever techniques the number one website is using (visibly). We have had disagreements on how to optimize certain websites. Unfortunately, the owner always wins. The first most notable disaster was when I was required to add links to an existing e-commerce website that was already performing well, but not converting well. Anyway, about a week into the new links being on every product page ( pretty much duplicate links), the position in SERPS began to plummet. This was the first time that the employer conceded that he did not make the right decision.

The most disappointing situation to me, is that they asked one of our Graphics guys, to optimize the company website. HUH? Yeah, thats right. I try to advise the guys as they find their way through code and keywords, but the final say is not mine, and we are now paying another company $1000 a month to manage our payper click account. The graphics guys are doing the best they can with what they have to work with, but as I said before, they are pretty much following instructions from the boss. Needless to say, the SERPS for the company website have been less than promising, which is why they are now paying for clicks.

I was checking some keyphrases for my personal websites, and noticed a pay per click ad for the company I work for next to my organic result( no charge for my position..lol). I had to pause for a second. I have to just reflect and think, should I be hurt? I dont think so. In life we all have to endure the consequences of our decisions. Just as it was my decision to raise a family, it was my decison to work for a living rather than rely solely on freelance. I have to remember that I am just an employee, and a new employee at that. I tried to look at it from his perspective, and to be honest, I would not have made the same decision.

It is what it is. I work for a living and do freelance on the side. http://www.sgprofl.net/

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